Why OTT and Free Streaming Are Taking Over Entertainment

Recently, OTT services have become extremely popular with many viewers.

After COVID-19, home entertainment time grew, leading to higher OTT usage.

OTT is a service that provides diverse media through online networks.

Popular platforms include Netflix, Watcha, and TVING.

Compared to cable television, viewers can select content whenever they want.

Multiple reasons explain the rapid growth of OTT services.

One reason is that a wide variety of genres are available in one platform.

Users can pick movies, dramas, or shows according to their interests.

Another benefit is its lower cost compared to classic TV services.

The convenience of watching anytime and anywhere on smartphones or tablets is another advantage.

However, as subscription fees keep rising, more people feel financial pressure.

Because of this, interest in free streaming services is growing.

Ad-supported free streaming allows users to enjoy content without paying.

Cost-conscious users find this model attractive.

FAST platforms are emerging as a new type of free streaming model.

KT recently introduced “Gi Live,” a FAST service that gained attention.

FAST is seen as a future growth engine in a slowing TV industry.

Free streaming’s strongest point is that users don’t need to pay.

It allows access to many contents, increasing selection options.

The disadvantage is that ads are unavoidable.

Also, content quality may be lower than paid OTT services.

OTT and free platforms more info are expected to grow further.

Advertising-supported services will likely attract more viewers.

Being able to watch without cost is highly appealing.

Finally, balancing high-quality OTT content with free service accessibility is important.

Using both strengths together gives consumers more satisfaction.

Upcoming changes in OTT and free streaming are highly anticipated.

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